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Y'all, can I be honest? I'm so tired of putting effort into my makeup (this is coming from someone who normally revels in hours-long getting ready sessions and obsesses over every freckle, lash, and brow hair). I don't know if it's the pandemic isolation, my inconsistent mental health, or sheer laziness, but I've cut my makeup routine down to a sliver of what it used to be this year. The one thing I refuse to part with, though, is bright eye makeup with in-your-face colors — and I don't have to sacrifice my time or energy for that, thanks to About-Face's Matte Fluid Eye Paints.
These liquid eye shadows from Halsey's brand (one of my all-time favorite celebrity-founded companies) are everything I dream of as far as formula goes: light and watery in texture but still able to pack a pigmented punch. They can be applied directly from the tubes with their flat, slightly flexible doe foot applicators, which is exactly how I achieve a quick wash of color or massive cat-eye most of the time. Otherwise, I use a sharp, flat brush like Sephora Collection's Angled Liner Brush to paint on intricate details. Either way, the easy-to-control formula and wand lend themselves to seamless application for newbies and experts alike. It's no wonder Allure has decided to give it a 2021 Best of Beauty Award.
About-Face Daytripper Matte Fluid Eye Paint in Incoming
The real magic of these puppies is their longevity — no joke, I've worn the Matte Fluid Eye Paints on the stickest of summer days, in pouring rainstorms, and even during workouts when I've been in a pinch for time. They don't dry down immediately, so if you don't want to wear them in a crisp, bold fashion, you can blend them out with a tip from makeup artist Katie Jane Hughes. "Use a fluffy kind of eye shadow blending brush that allows you to blend and apply at the same time," she previously told Allure.
No matter which way you apply them, once they dry, they stay there. Nothing but a top-notch cleansing oil or balm (I recommend Drunk Elephant's Slaai Makeup-Melting Butter Cleanser) can come between this formula and your eyelids.
And with this product's range of unique colors, About-Face's Eye Paints are practically guaranteed to get you compliments — even from strangers, I've noticed. There are a total of ten shades in the range, but my favorites are undoubtedly the four from the Daytripper collection: Incoming (neon yellow), Everything Now (lime green), Replicant (aquamarine), and Freaked (muted lavender). My eye makeup policy is the brighter, the better, and those are arguably the brightest shades the brand makes.
About-Face Daytripper Matte Fluid Eye Paint in Everything Now
No doubt about it, I now consider About-Face's Matte Liquid Eye Paints a staple in my ever-expanding kit, and I don't see that changing for a very, very long time. My only complaint is that I want a zillion-billion-katrillion more shades. Halsey, if you're reading this, I'd like to personally request every single color on the ROYGBIV spectrum, please and thank you.
The About-Face Daytripper Matte Fluid Eye Paints retail for $24 each and are available to purchase from aboutface.com. Once you're done shopping, don't forget to check out the full list of 2021 Best of Beauty Award winners.
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